Axilonn.
The Grooming Brand Sending 180+ Emails Without Burning Out Their List
Steal Manscaped’s Full Email Strategy: Launch-Heavy, Cheeky, and Consistently Converting
We analyzed 180+ Manscaped email campaigns from June 2024 to May 2025 to reverse-engineer how they launch new products, run promos almost weekly, and still keep their list engaged. From ball trimmers to luxury bundles, their campaigns blend bold design, humor, and relentless urgency. Get the full swipe file, monthly breakdowns, and campaign formulas used by one of the most aggressive and recognizable email brands in men’s grooming.
Here’s Exactly What You’ll Get Inside
✅ Full swipe file of 180+ Manscaped emails (June 2024 – May 2025)
✅ Database of every subject line + preview text that drove clicks
✅ Breakdowns of major campaigns like The Chairman Pro Launch, Black Friday, and TCS drops
✅ Design analysis of their bundle layouts, mobile-first product grids, and CTA stacks
✅ How they balance humor + FOMO urgency while still pushing 4+ emails per week
✅ Segmenting and pacing insights: how they time launches, bundles, and new category pushes
✅ Stealable campaign angles for men’s grooming, wellness, or DTC lifestyle brands